Celebrating New Year with Japan’s Fukubukuro Tradition and Liddle Kidz’s Unique Twist

Welcome to 2024 – a year brimming with possibilities and opportunities for health, growth, and prosperity! At the Liddle Kidz® Foundation, we are deeply grateful for your ongoing support and enthusiasm in spreading the benefits of touch therapy across healthcare settings, hospitals, families, and children globally. Your commitment and support are the pillars of our extensive reach.

Embracing the Japanese Tradition of Fukubukuro

In Japan, the New Year ushers in a charming tradition known as Fukubukuro, meaning “Lucky Bag.” This practice, emblematic of hope and good fortune, involves the sale of sealed bags filled with unknown goodies, creating an air of mystery and excitement.

Introducing the Liddle Kidz® Lucky Bag

This year, we at Liddle Kidz® are thrilled to put our unique spin on this tradition by launching the Liddle Kidz® Lucky Bag! Breaking from convention, we’re excited to reveal what’s inside our Lucky Bag and how you can be the fortunate recipient of this special gift.

What’s Inside the Lucky Bag?

Our Lucky Bag is not just a bag of treats but a token of our appreciation for your support. Here’s a sneak peek into what the winner will receive:

  • A Modern-day Guide to Massage for Children: An autographed Japanese edition of this insightful book by Tina Allen.
  • Exclusive Merchandise: A limited edition tote bag and a special badge (button) set, uniquely designed by Liddle Kidz® and currently exclusive to Japan.
  • Japanese Delights: A selection of delightful Japanese treats, personally handpicked by Tina Allen and our team, to share a piece of our favorites with you.

How to Win the Liddle Kidz® Lucky Bag?

Participating is simple and fun! Here’s how you can enter the raffle:

🌟 Join (follow) Liddle Kidz®on Instagram & follow the steps below –


  1. Tag @liddlekidz: Show your love by tagging us in your New Year post.
  2. Express Your Wishes: Comment on what you hope for in the new year.
  3. Spread the Joy: Tag two amazing people who would LOVE this prize.
  4. Extra Raffle Entry: Share our giveaway in your stories for an additional chance to win.
  5. Increase Your Chances: Every time you comment and tag two new people, you earn another entry.

Important Dates

  • Closing Date: January 31st, 23:59 PM Tokyo time.
  • Winner Announcement: On February 1st, we’ll draw one lucky winner who will receive this amazing gift straight from Tokyo!

Terms and Conditions

Please note that this contest is not affiliated with Instagram. No purchase is necessary to enter, and participation is open worldwide. The prize includes the mentioned items and shipping to the winner. It holds no cash value and cannot be exchanged for cash.

As we step into this exciting new year, let’s cherish these moments of joy and connection. Good luck to all participants, and here’s to a year filled with happiness, health, and prosperity! 🌟